Norfolk Network Events
Simon Middleton: one banjo at a time
Re-starting a British manufacturing industry, one banjo at a time
Simon Middleton is not only one of the UK’s best known brand strategy advisors and authors (his book ‘Build A Brand In 30 Days’ is an Amazon No.1 best-seller and was described by Director magazine as “invaluable”), but he is also at the forefront of the new movement in British manufacturing.
His business The Great British Banjo Company grew by over 100% in each of its first two years, and is now the first company to manufacture banjos in volume in Britain in more than 60 years. Last year he launched the handmade-in-Britain Shackleton Banjo project with a Kickstarter crowd funding campaign that raised nearly £50,000 to become one of the top 2% most successful worldwide Kickstarter campaigns ever.
Norfolk Network collaborated with Norfolk Network members Plain Speaking PR and Made Agency who helped us to raise the profile of the remarkable work carried out by The Benjamin Foundation, a charity they are passionate about supporting.